AMERICA'S
Voter Ad-Targeting Platform®
Political CTV™
STOP WASTING IMPRESSIONS ON BROADCAST TV.
Connected TV is the fastest-growing political ad medium. In comparison to traditional TV ads that are aired to the masses and leave you hoping it reaches the right person, Connected TV advertising allows you to individually target and reach YOUR voters.
HOW DOES VOTER AD-TARGETING WORK?
STEP 1:AUDIENCE SELECTION
Onboard your voter file or select segments from our vast database of online voter identities for targeting.
STEP 2:VOTER SEGMENTATION
Voter affiliation is just the tip of the iceberg. With what seems like endless combinations of other segments such as demographics, interests, behaviors and many more, we can get as creative as you need to in order to reach your specific targeted voters.
STEP 3:DEVICE MATCHING
Our Voter Identity Graph stitches identities acrossvoters' devices for maximum reach. Scalabilitycan be added by layering on geographicallytargeted segments of voters by party affiliation. Campaign Ad-Cloud matches offline data aboutindividual voters to all their devices, includingMobile, Connected TV, Tablets, and Desktops.
STEP 4:OVER 500 PUBLISHERS
YOUR message targeted to YOUR voters directly to THEIR devices.
HOW CAN WE HELP YOU REACH YOUR VOTERS?
Target Your Voters Through Social Ads Display Ads Video Streaming Connected TV Internet Radio
CAMPAIGN
AD-CLOUD®
BLOG
Your one-stop resource for information, stats, trends, news, and solutions to digitally reach & influence voters, on ANY device, on ALL major digital ad mediums.
VOTERS SPEND 7+ HOURS A DAY ONLINE.
Just having a Facebook page is no longer enough for your campaign.
Voters are consuming news digitally on their commute, listening to podcasts at work, sharing their opinions on Facebook, browsing the web for information and for fun, and binging Netflix to unwind at the end of the day.
They are constantly connected. And you need to reach them where they are (sorry, but… they won’t come to you on their own).
HOW CAN WE HELP YOU REACH YOUR VOTERS?
Campaign Ad-Cloud® allows you to:
- Set and fund digital campaign budgets
- Target voter list and segments
- Drastically increase likelihood to win federal, state and local races
- Monitor up-to-date Analytics
- Easy to setup and report on Social, Display, CTV, Video, Internet Radio and Native Ads