CONNECTED TV
QUOTE BUILDER
TWENTY TWENTY
A VERY UNUSUAL ELECTION CYCLE
NO IN-PERSON EVENTS
INCREASED CTV VIEWERSHIP
INCREASED MAIL-IN VOTING
CONNECTED TV IS THE FASTEST GROWING POLITICAL AD MEDIUM
TARGET YOUR VOTERS
ON EVERY CTV DEVICE
AND GAIN ACCESS TO
EVERY MAJOR TV NETWORK
OKAY, BUT...
HOW IS CTV DIFFERENT?
CTV advertising is the process of serving a digital video ad on an internet-enabled TV during TV content, providing viewers an experience that’s similar to watching a traditional TV commercial. Connected TV advertising with Campaign Ad-Cloud™ allows you to buy your entire audience in one place, only pay for the customers you want, and eliminate the guesswork of figuring out if your TV ad reached the right person.
70% OF PERSUADABLE VOTERS HAVE CTV
BROADBAND IS SO LAST ELECTION CYCLE
BENEFITS OF CTV ADVERTISING
ALL CTV ADS ARE VIEWED UNTIL COMPLETION
CTV ADS DRIVE NEARLY 50% HIGHER ATTENTION SCORES THAN BROADBAND TV ADS
70% OF CTV VIEWERS MAKE A DONATION OR LOOK UP A POLITICIAN AFTER SEEING AN AD
