Connected TV is now the #1 most consumed TV medium in America

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UP TO SPEED: VIDEO SERIES

Campaign Ad-Cloud Chief Product Officer & Co-founder Reed Smith breaks down the latest Nielsen TV Consumption Report and gets you Up To Speed on what it means to political marketers and campaign managers this Mid-Term.

Viewership Consumption

(Nielson, August 2022)

35%

CONNECTED TV

34%

CABLE/SATELLITE TV

22%

BROADCAST TV

Digital
+ You

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